Top Reasons Why Google AdSense Applications Get Rejected
Getting rejected by Google AdSense can be frustrating—especially if you're not sure what went wrong. Fortunately, most AdSense rejections are caused by common and avoidable mistakes. This article outlines the top reasons why applications get rejected and how to fix them.
1. Insufficient Content
If your site doesn’t have enough original content, Google won’t approve it. AdSense wants to ensure there is value for readers before displaying ads.
- Make sure your site has at least 10–15 original posts.
- Each post should be 800+ words and offer useful information.
- No AI-generated, thin, or copied content allowed.
2. Site Not Fully Developed
Many applicants submit sites that are under construction or incomplete. Google sees this as a poor user experience.
- Avoid “Coming Soon” pages.
- Ensure all links and menus work properly.
- Your site should look professional and fully functional.
3. No Essential Pages
If you don’t have key pages like “About”, “Contact”, and “Privacy Policy”, your chances of approval drop significantly.
- Create an About Us page to explain who you are.
- Include a Contact page with a form or email.
- Use a Privacy Policy generator to make one easily.
4. Content Violates AdSense Policies
Google strictly forbids certain types of content:
- Adult or sexual content
- Violence, drugs, or hate speech
- Copyrighted material without permission
- Fake news or misleading content
Make sure your site fully complies with AdSense content policies.
5. Poor Website Design or Navigation
If your site looks unprofessional, loads slowly, or is hard to navigate—Google may reject it. They want quality for both advertisers and users.
- Use a clean, mobile-responsive theme.
- Avoid excessive pop-ups or confusing layouts.
- Make sure your site loads fast and is easy to read.
6. Low-Quality or Copied Content
Content copied from other sites or generated by tools without originality is an instant rejection reason. Google has powerful algorithms to detect plagiarism.
7. No Traffic or New Domain
If your domain is very new with no organic traffic, AdSense may reject it. While traffic isn’t a strict requirement, it helps prove your site has value.
8. Invalid Traffic Sources
Using fake traffic, bots, or traffic exchange programs can lead to rejection—or worse, a future ban.
- Focus on organic traffic through SEO or social media.
- Never buy traffic or use traffic bots.
How to Avoid Rejection
- Post 10–15 original, helpful articles.
- Create About, Contact, Privacy Policy, and Terms pages.
- Make your site fast, mobile-friendly, and easy to navigate.
- Check all AdSense policies before applying.
- Wait at least 2–4 weeks after launching a new site.
Conclusion
Most Google AdSense rejections can be avoided by following a few essential guidelines. Build a valuable, user-friendly website, follow Google's content policies, and be patient. Fix any issues, reapply, and you’ll increase your chances of approval.
In the next article, we’ll look at advanced tips to boost your AdSense RPM and increase your monthly income.
Written by m-1.space | Helping creators get approved and get paid.
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